MTV, which originally stood for "Music Television" made its debut on August 1, 1981.
I have to say that I did enjoy watching it some when I first found it. It was always fun to see videos of songs I had already heard, or videos of groups performing. However, I was never a big fan of "story" videos like David Bowie's "Let's Dance" or any of Michael Jackson's videos. In fact, I really didn't want to see a song with a "story" video before I actaully knew the song. That kind of ruined it for me. A good example was "Hungry Like The Wolf" by Duran Duran. I was never a Dx2 fan, so when their songs came on the radio I would switch them off. But when they came on MTV I would sit through them just to watch what was going on. That's why I have the visuals for "Hungry..." in my head every time I hear that song. I prefer my songs to remind me of things or places or people, instead of heavily made-up Brits.
Maybe that's why MTV finally changed their format, and don't play nearly as much music as they used to? I can't imagine that would be it, though. There was absolutely NO costs besides paying the Video Jockeys; the videos were supplied to them for free. So ad revenue would make this idea a no-brainer. Yet, in the mid-90s the format changed and nowadays you can't find ANY music on "Music" TV.
Oh well, it was nice while it lasted. I guess YOUTUBE is the new MTV?
Here's my favorite MTV video from that era....a song I almost never actually heard on the local St. Louis radio stations, "Good-bye To You" by Scandal.